Mining the site log to see who’s been here lately. I’m getting a few international visits. I keep seeing a site come up that I’m not familiar with, madrona.com.
Curiosity killed the cat, so I went over to their site. It turns out that they are a local venture capital group that specializes in high tech.
I’m familiar with a few of the companies they are involved with. Farecast.com was featured in this PI article recently. What a great concept. Airlines have made ticket pricing so crazy, it was just a matter of time before someone tried to turn it into a futures market.
BagBorrowOrSteal.com has a clever business model and a few people I know work there. Bags was featured in BusinessWeek here a while back, but I have not heard anything about them recently.
Mercent.com is my favorite of the companies I recognized. Too much IT stuff going on internally to support optimizing your marketing efforts? Who you gonna call? These guys are taking advantage of overloaded IT departments by taking over some of the back office stuff. I met the founder of this company at a DMA meeting. Companies like this are going to proliferate as marketers find new ways to avoid their internal IT quagmires.
So why would a technical VC site be visiting little old me so frequently? Does someone I know work there? Are they trying to implementing some new technology related to blogs, and regularly visit them to evaluate content for some new product they are creating?
If it’s the later, I hope they are working on a blog rating service so I can target my brand advertising based on site content, popularity, and maturity level. Something like this needs to be invented to help marketers know where they can safely advertise at some of the 15 million blogs out there.
Whatever the reason, thanks for caring guys. See you in the log files.
Curiosity killed the cat, so I went over to their site. It turns out that they are a local venture capital group that specializes in high tech.
BagBorrowOrSteal.com has a clever business model and a few people I know work there. Bags was featured in BusinessWeek here a while back, but I have not heard anything about them recently.
Mercent.com is my favorite of the companies I recognized. Too much IT stuff going on internally to support optimizing your marketing efforts? Who you gonna call? These guys are taking advantage of overloaded IT departments by taking over some of the back office stuff. I met the founder of this company at a DMA meeting. Companies like this are going to proliferate as marketers find new ways to avoid their internal IT quagmires.So why would a technical VC site be visiting little old me so frequently? Does someone I know work there? Are they trying to implementing some new technology related to blogs, and regularly visit them to evaluate content for some new product they are creating?
If it’s the later, I hope they are working on a blog rating service so I can target my brand advertising based on site content, popularity, and maturity level. Something like this needs to be invented to help marketers know where they can safely advertise at some of the 15 million blogs out there.
Whatever the reason, thanks for caring guys. See you in the log files.
